U.S. Wallets May Be Opening, but Only a Crack

Consumers are spending again, according to a new report from WPP's The Store.  But they're buying less.  "Wallets are open, but only a crack," said David Roth, CEO The Store-WPP Europe, Middle East, Africa and Asia. "Consumers are purchasing primarily to fill basic needs. They're tentative about the state of the economy and are ready to snap their wallets shut at the least provocation from negative economic news or a tone-deaf sales pitch."

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Tags: economy, consumer spending, David Roth, WPP, The Store