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Earth Hour: A Recap
The Capitol building in Albany, New York, during Earth Hour 2010. Credit: © WWF / Emerson.
The World Wildlife Fund (WWF) turned to DSG in the summer of 2009 to assist with one of their annual premier projects, Earth Hour.
Earth Hour is a global event in which millions of people turn off non-essential lighting for one hour as a symbolic call to action on climate change. With the help of DSG, the 2010 event on March 27 at 8:30 p.m. became the most successful WWF has ever held. Not only did citizens and landmarks participate as usual, but also Governors and State Legislatures who showed their support by dimming the lights in Governors' Residences and State Capitol Buildings.
As a result of DSG's work and utilization of our extensive network of state affiliates, 33 states became official Earth Hour participates - more than five times the number than participated in the past, helping to make the Earth Hour 2010 movement the largest public demonstration to support climate issues in history.
For more information on DSG's work on this project, please email: dc@deweysquare.com.
For more great photos of landmarks around the world participating in Earth Hour, please see the following Boston Globe Earth Hour 2010 post in its Big Picture section: http://www.boston.com/bigpicture/2010/03/earth_hour_2010.html.
